WHAT WE OFFER
Five ways to work with Qissa
Every engagement starts with story. The difference is how far you want to take it. You enter the process at the stage that suits you.
"We find stories from within your brand, then build the story architecture that follows. The result is a story library your brand can use to connect with its customers."
People buy from those they relate to, not just those they are aware of.
THE FIVE TIERS
Start where
you need to.
Tier 0
0
The Brand Story Scorecard
Free - 3 minutes
An honest read on how clearly your story is articulated.
You complete the scorecard. We send back a personalised score with directional guidance and a clear next step. It is a read on how well your story carries through to your customer-facing work, and it is the first taste of the Qissa method. It costs nothing to take.
RIGHT FOR YOU IF
You want to know where you stand before committing to anything. You suspect something has drifted but cannot pinpoint where. You are not sure whether you need the full method or one specific piece of it.
Tier 1
1
The Brand Story Session
Workshop
The workshop that finds the story.
The upstream piece. A working session that locates the story from within your brand: who you are, why you exist, what you stand for, and how that story should be told. Delivered as a workshop with the founder, the marketing lead, and whoever else holds the brand voice. The deliverable is a defined Brand Story that the rest of the method builds on. Can be commissioned as a standalone.
RIGHT FOR YOU IF
You know there is a story in the business but you cannot quite name it. The team articulates the brand differently in different rooms. You want clarity at the top of the funnel before anything moves into production.
Tier 2
2
Story Architecture
Engagement
The system that turns one story into many.
The downstream piece. Story Architecture is the process by which the Story Library is built. The Story Library is a defined set of customer-facing stories built around your products and services. Each story is mapped to a customer avatar, the avatar's enemy, and the transformation your brand provides. This is what you use for years to connect with your customers across every production you commission. Can be sold standalone for brands who already have a clear Brand Story.
RIGHT FOR YOU IF
You have a clear Brand Story, or you have completed Tier 1, and now you need the practical system that turns it into work. You want a body of stories ready to commission, not one film at a time.
Tier 3
3
Production
Project Based
The films, the campaigns, the brand work.
Production runs through the Qissa project management framework. Pre-production, shoot, post. Built from the Story Library where one exists, or against a defined brief where one does not. Qissa delivers in-house, or directs and passes to a trusted production partner where the project calls for it. The work that ships is the work that was agreed.
RIGHT FOR YOU IF
You have a clear story to express and you want it produced with the same discipline as a strategic project. You have commissioned production before and been disappointed by what came back. You want one team thinking from story through to shoot.
Tier 4
4
Retained Creative
Partnership
Embedded creative partnership.
The ongoing engagement. Qissa as your embedded creative direction, continuous story expansion, and rolling production. For brands who have moved through the upstream tiers and want narrative consistency across everything they make. Shape and rhythm are scoped to the relationship.
RIGHT FOR YOU IF
You produce regularly and need narrative consistency across everything you make. You want a long-term partner where the person who built the methodology is the person doing the work, not managing an account layer above it.
THE DISCIPLINE BEHIND THE WORK
Fifteen years of project management. Applied to creative work.
Qissa is built on more than fifteen years of programme and project management. All productions inherit that discipline. The framework protects time, cost, and quality while holding to the brief. The work that ships is the work that was agreed.
1
Time Protected
Schedules built backwards from the deliverable. No moved shoot days
2
Cost, transparent.
Budgets that hold. Where they move, you know why. No surprises in post-production.
3
Quality, held.
Story locked before production starts. Every decision tested against the narrative spine.
Working with agencies. Quietly.
Qissa operates as a silent creative partner for agencies that need narrative and production capability without adding to their headcount. All tiers are available on a white label basis.
Your client. Your relationship. Our work.
White label across every tier
The person who built the methodology is the person doing the work
No account layer between you and the craft
For agencies that need a silent creative partner, and brands that know they have a story but haven't found the right way to tell it.
QUESTIONS
Things people ask before getting in touch.
Do I have to start at Tier 0 or Tier 1?
No. Clients enter at the tier that suits them. If you already have a clear Brand Story, you can start at Story Architecture. If you have both, you can come straight to Production. The Scorecard exists to help you work out where you actually are.
We already have a brand strategy. Do we still need any of this?
Bring it in. The work is not about starting from scratch. It is about checking whether the strategy you have is actually expressed in the work you produce. Most of the time, there is a gap. That is what we are there to find and close.
How does pricing work?
Each tier is scoped to what you need. The first conversation is always about understanding what you are trying to build before any numbers are discussed. We share pricing once we know enough about the project to give you a real answer rather than a placeholder.
What is the difference between the Brand Story Session and Story Architecture?
The Session finds the story. Architecture turns it into a system. One is the upstream piece, a workshop with the deliverable of a defined Brand Story. The other is the downstream process that produces the Story Library. Most brands need both, but they can be commissioned separately.
Can Qissa work as a white label partner for our agency?
Yes. All five tiers are available on a white label basis. We operate as a silent creative and production partner. Your client relationship stays intact. Get in touch to discuss how that would work for a specific project.
Do you work outside London?
Yes. Strategy and architecture work is done remotely. Production is wherever the project requires. We have worked across the UK and internationally. Location is not a constraint.